And so the beer labels continue. This time the brief was to draw a pump clip for a series of cask beers called “Long Haul”. I thought it would be nice to show how this developed. The CEO asked for a train with “Long Haul” in the windows and space to write the batch name and the ABV. And that was about it. He did draw me his “6 year old version” of what he was looking for but I’ve “misplaced” this and instead have added my concept drawing in it’s place.

Anyway, enough chat. I just wanted to show what goes into doing a doodle like this. Enjoy…

All in all, a very satisfying result. Can’t wait to see it in situ (and in a glass!!!)